Read an article in Knowledge@Wharton about how VC firms approach their investments in today's start-ups that are primarily differentiated by their ideas as opposed to their technology. Because of Web 2.0, many new media companies can focus their efforts on developing a good idea that is going to gain critical mass rather than a new technology as there are many technologies that can be leveraged. An interesting exerpt about the current investment environment: For now, the VC funding keeps rolling in. PricewaterhouseCoopers' Money Tree survey revealed that first-quarter venture funding was $7.1 billion, the highest level since the fourth quarter of 2001. Of that sum, Internet-specific companies garnered $1.3 billion, the highest level in five years. While the initial public offering market has been difficult in recent years, buyouts are prevalent. In 2005, News Corp. bought social networking site MySpace for $580 million. Yahoo purchased del.icio.us and Flickr. Google acquired...
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